Chic vs. Cheap
13 October
6 p.m. London | 7 p.m. Paris | 1 p.m. New York
What separates couture-level embellishment from amateur embroidery
We’ll break down what sets couture-level embellishment apart from amateur embroidery — and how to make your pieces look refined rather than homemade
Inside your gift, you’ll find:

💎 Octavia blazer and Skadi pants patterns — staple designs in all sizes and heights, which you’ll create yourself and customize with couture embellishment techniques we’ll explore during the webinar.

💎 Video lesson “How to transfer designs to fabric” — step-by-step lesson from the Haute Couture course: you’ll learn how to accurately transfer any design to your garment before embroidering, so your embellishment lands exactly where you want it.
YOU’LL GET EVERYTHING YOU NEED TO GET STARTED ON YOUR FIRST COUTURE ITEM
AFTER REGISTRATION
This is the technique that can transform a simple wardrobe staple into a designer-level piece — and after this lesson, you’ll know exactly how to recreate it on the blazer or pants using the patterns you already have.
Will receive a video lesson on the “Thread embroidery” couture technique, along with references and sketches for styling your own pieces
AND THOSE JOINING US LIVE ON OCTOBER 13
WHAT WE’LL COVER IN THE WEBINAR
How to transform a basic piece from your wardrobe into a statement garment that turns heads and looks designer-made
Plus, we’ll be giving away one spot in our Haute Couture course to a webinar attendee
The most common embellishment mistakes — and how to avoid them
Why some handcrafted pieces look luxurious, while others look homemade
💎 You’ve tried embellishing your own items, but the result looked cheap rather than the way you envisioned it
💎 You want to understand what truly sets amateur embroidery apart from couture-level embellishment used by fashion houses
💎 You create custom pieces and want to command a higher price by offering exceptional craftsmanship and truly unique designs
💎 You want people to look at your creations and ask just one question: “Is that designer?”
THIS WEBINAR IS FOR YOU IF…
countries
→ Vikisews creative director
→ The creative manager responsible for pattern collections and online sewing courses
→ She has been sewing all of her clothes for 7 years
Olga Sovndahl
03 / REVIEWS
Your host
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followers on social media
05 / GEOGRAPHY
where garments are sewn using Vikisews patterns
04 / LEARNING
110 000
students have completed Vikisews courses
01 / CLIENTS
530 000
sewists worldwide use Vikisews patterns
7 p.m. London | 8 p.m. Paris | 2 p.m. New York
13 October